In an event held in Lahore on January 2nd, Realme officially announced its entry in the Pakistani smartphone market. For unfamiliar readers, Realme is quite a recent brand which has, since its inception, been developing smartphones targeted directly towards the youth and the younger consumer. At the launch event, two phones were announced, high-end Realme 2 Pro and also, entry-level Realme C1. Seeing the current trends in the Android market space here in Pakistan, both of these phones offer great hardware at enticing price-points.
Realme smartphones have been available in the global market for quite some time and during that tenure, it has acquired a large following thanks to the quality products offerings. As for Pakistan, specifically, the brand will be making its devices available online through Daraz, making the shopping experience hassle free. Further, there has been a sale set right at launch which will be applicable for a certain time frame during which users would be able to enjoy discounted prices. Right ahead, find complete launch event details, phone prices and more information regarding the phones themselves.
Press Release
Realme’s product line-up equips users with speed, style and innovation to meet the needs of Pakistan’s youth
Lahore, 2 January 2019 – Realme, an emerging smartphone brand that specializes in providing high quality smartphones, today unveiled its line-up of devices for the Pakistan market – the Realme 2 Pro and Realme C1. Designed with today’s youth in mind, Realme’s tagline, ‘Proud to Be Young’, is focused on revolutionizing the smartphone for the younger generation, combining top notch performances with contemporary style.
Realme is fully dedicated to addressing the needs of the youth. The brand has already been breaking records since its launch earlier this year in India, Indonesia, Malaysia, Vietnam, Thailand and Philippines.
Power meets Style
“By embodying the spirit of ‘Proud to Be Young’, Realme provides an optimum combination of bold, innovative designs and a balanced integration between software and hardware. Realme represents the concept of ‘Power Meets Style’, or the amalgamation of fast performance and trendy designs, with remarkable prices,” said He Shunzhi, Marketing Head of Realme Pakistan.
To showcase Realme’s philosophy – ‘Power meets Style’, Saud Ur Rehman, Product Manager of Realme Pakistan, introduced Realme 2 Pro and Realme C1 at the launch event together with Kedar Kondap, Vice President, Product Management of Qualcomm. With Qualcomm committed to create paths to a smarter, and more connected world, Qualcomm’s partnership with Realme is unsurprising. “We see the increasing power of the younger generation thus it only made sense to work with Realme. The brand, while young, has some deep insights about what the youth require from devices like a smartphone. We are indeed proud to be collaborating with such a foresighted brand to provide the best, affordable products for the target market,” Saud said.
Sharp pull on both online and offline
Raising the ante at the launch, Realme also annouced its collaboration with the leading e-commerce platform – Daraz in Pakistan. Realme’s ‘Flagship for Youth’, the Realme 2 Pro, will be sold exclusively on Daraz platforms. Faisal Malik, Commercial Director of Daraz said “Realme is another big name which has and is breaking through the walls in other parts of Asia. Soon it will be launched on Daraz Pakistan platform exclusively on amazing competitive prices. And it hopes to break all past records”.
The retail price of Realme 2 Pro (8GB RAM + 128GB ROM) is Rs. 46,999, and the retail price of Realme C1 (2GB RAM + 16GB ROM) is Rs.18,999.
As the ‘Entry-level King’, the Realme C1 will be sold exclusively within the time period from 9th Jan to 31st Jan on Daraz, the first sale of Realme C1 will be start at 8pm on 9th Jan with the special offer Rs.17,999 . The first sale of Realme 2 Pro will be start at 8pm on 10th Jan with the special offer Rs 43,999.
In order to elevate the user experience by providing Pakistani the chance to have a touch and feel of the products. Realme C1 will be available in more than 600 authorized stores across Pakistan from 31st Jan 2019. This is in line with Realme’s aim to provide smartphones that the youth need that helps them in their daily lives.
Added convenience and special offer await Realme fans in Pakistan
To further cater to the lifestyles of the Pakistani youth the collaboration between Zong and Realme has been announced at the event. Da Fu, Regional Director of Zong Pakistan said “The deal we offer to consumers who purchase Realme will get 12GB data from Zong. This will allow individuals to get their hands on these fantastic smartphones with convenience, ease and speed in both devices and fast online surfing. ”
Realme 2 Pro – Flagship for Youth with the first dewdrop full screen of its kind
The Realme 2 Pro is especially designed for the youth of today. A moderately priced smartphone that uplifts contemporary design with cutting edge performance. The phone is built with a marvelous, super large view a 6.3-inch full dewdrop screen, with a screen-to-body ratio of 90.8%. The rear cover comes with sectional lamination of 15 atomic layers and exquisite carving with a dewdrop design that delivers a transparent, crystal-like sensation.
The Realme 2 Pro carries the Qualcomm Snapdragon 660AIE processor that features high- performance and low power consumption, adreno 512 GPU, and Qualcomm All-Ways Aware™ sensor hub and HVX, as well as a built-in AI engine. All of these combined guarantees an extremely smooth and real AI experience. The device is equipped with up to 8GB RAM + 128GB ROM, and supports 256GB microSD card extension.
It also comes with 16MP + 2MP rear dual camera. The primary camera being equipped with IMX398 sensor which supports dual-core focusing, an aperture of F1.7 and a 6P lens. The secondary camera has been assigned the task of measuring the spatial distance of objects being photographed in portrait mode. The Realme 2 Pro also has a 16MP front camera with F2.0 large aperture bringing more light and guaranteeing distinctive selfies. The smartphone also has a new AI beauty feature that intelligently recognizes 296 facial identification points and provides 8 million personalized beautification filters.
The Realme 2 Pro runs on Android 8.1 based Colour OS 5.2 AI system, that is based with multiple fundamental features and user friendly. The smartphone also self cleans by removing unnecessary junk files and creating space in a way that guarantees excellence, all around safety, Google Assistant, Smart Scan and more allowing it’s users to fully experience the brilliance of AI. The smartphone is available in Black Sea which was designed by inspiration from nature.
Realme C1 – Mega Display, Mega Battery
Extending Realme’s offerings in Pakistan, the brand announced a surprise reveal of the Realme C1 which is set to be the benchmark of the entry-level smartphone. This device is known as the entry level king and for all the right reasons as it offers multiple features such as mega display, mega battery and all this at an exciting price that will not break the bank. Realme C1 has a display screen of 6.2 inches with a Full HD 1080p and a screen-to-body ratio of up to 88.8%. The smartphone does not only impress with a mega display but also has a lustrous reflective design consisting of an outer panel created with 12 layers of Corning Gorilla Glass and shielding nano composite materials. It carries a glossy design and looks like a mirror that reflects light from the users’ movements.
In addition to all this, the device contains “Mega Battery” with a 4230 may capacity that can support all day usage without you worrying about keep a portable charger. The device is supported by Qualcomm Snapdragon 450 Octa-core processor which amps up graphic rendering up to 25% while saving 30% of power. It comes with a 2GB RAM + 16GB ROM variant which can support a variety of games.
The handheld device also comes with 13MP + 2MP rear dual cameras. Realme C1 is available in Navy Blue and Mirror Black.
We will be sharing our full review on both phones so stay tuned for that!
